Title
Golf Management System - RFP PKS16-081516
Description
Request to authorize the City Manager, or his designee, to enter into a contract with Golf Compete, Inc., dba foreUP, to provide golf management software, website development, and supporting services at the City’s five golf courses.
Report
Summary
The golf management software will be the point of sale system that provides booking and payment of tee times, purchase of items, tracking of inventory and email marketing tool. Golf Compete, Inc., also will provide new websites for the main golf page and each individual golf course.
The system will enhance the basic fundamental cornerstone of providing superior customer service. The Parks and Recreation Department expects to see increased revenue streams by managing and tracking “no shows,” adding internet capabilities that will greatly improve marketability, as well as the ability to book tee times 24 hours each day, and guarantee future customers with credit card acceptance. Integrated with the tee sheet, the system will track all merchandise and related sales while providing in-house and remote administration/reporting capability while enhancing the marketing of all golf services and products. Centralized inventory management will increase purchasing power allowing for greater discounts and increased sales.
The cost to operate this system is paid for by a transaction fee generated by golf tee times; Golf Compete, Inc. retains the revenues generated from two tee times per day at the golf courses, for a total of 56 tee times per week.
Procurement Information
Two proposals were received by the Parks and Recreation Department for the Request for Proposal (PKS16-081516) on Sept. 19, 2016, for the purchase of golf management software and supporting services. Following is the tabulation of the proposal scores received:
EZ Links: 74
Golf Compete, Inc.: 88
Contract Term
The Agreement term is for three years. Provisions of the contract may include two options to extend the term up to one year each, which may be exercised by the City Manager or designee.
Financial Impact
There is no General Fund expenditure. The cost to operate this system is paid for by a transaction fee generated by golf tee times.
Concurrence/Previous Council Action
This item was approved by the Parks, Arts, Education, and Equality Subcommittee on Jan. 25, 2017 by a 3 to 1 vote.
Department
Responsible Department
This item is submitted by Deputy City Manager Deanna Jonovich and the Parks and Recreation Department.