Title
Advertising and Graphic Design Services Contract - AVN RFP 23-0137 - Request for Award (Ordinance S-50426)
Description
Request to authorize the City Manager, or his designee, to enter into a contract with Madden Preprint Media LLC to provide advertising and graphic design services at Phoenix Sky Harbor International Airport. Further request to authorize the City Controller to disburse all funds related to this item. The total value of the contract will be up to $436,250.
Summary
This contract will provide advertising and graphic design services including, but not limited to, high-quality, cost-effective advertising campaigns for revenue-generating services such as parking, shopping, and dining, as well as other customer and community service initiatives.
Procurement Information
A Request for Proposal was processed in accordance with City of Phoenix Administrative Regulation 3.10.
Seven vendors submitted proposals deemed responsive and responsible. An evaluation committee of City staff evaluated those offers based on the following criteria with a maximum possible point total of 1000:
Work Samples (0-500 points)
Qualifications and Experience of the Firm (0-300 points)
Fee Schedule (0-200 points)
After reaching consensus, the evaluation committee recommends award to the following vendor:
Madden Preprint Media LLC, 868 points
Contract Term
The contract will begin on or about Feb. 1, 2024, for a five-year term with no options to extend.
Financial Impact
The contract value will be up to $436,250 for the total five-year contract term.
Funding is available in the Aviation Department's budget.
Concurrence/Previous Council Action
- The Business and Development Subcommittee recommended approval of this item on Nov. 2, 2023, by a vote of 3-0.
- The Phoenix Aviation Advisory Board recommended approval of this item on Nov. 16, 2023, by a vote of 6-0.
Location
Phoenix Sky Harbor International Airport: 2485 E. Buckeye Road
Council District: 8
Department
Responsible Department
This item is submitted by Deputy City Manager Mario Paniagua and the Aviation Department.